Case study: 50 international B2B matching events with Confindustria Go!

Meetive developed Confindustria's digital space, the GO! Platform, the reference point for the initiatives and meetings the Association organises to support the internationalisation of businesses.

To date, more than 50 international events have been run on the GO! Platform, including webinars, seminars, virtual missions, virtual incoming visits of foreign delegations and business meetings between Italian and foreign companies.

The project was launched in 2020 and has more than 10,000 registered users.

GO! is used by the Associations and businesses that belong to Confindustria to organise digital events, using a video conferencing system with audio/video features and B2B meetings.

The Marketplace makes it easier to plan meetings by selecting companies of interest according to several parameters, such as their sector, their business goals and the type of partnership they intend to develop. Our business matching system therefore connects companies effectively and precisely, while also optimising the number of meetings scheduled.